Do you speak jargon?

Use Jargony Words?

To make your point, use familiar words. [not ‘this idea won’t scale’ – others, especially non-business people,  may not understand.] Consult a thesaurus if necessary. If the average person can’t understand it, the writing needs improvement.

 

Read about the three categories that need capital letters on: www.FreshEyesReading.com/blog.

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